Summary:
User Personas

Overview of the interactive media design processes 
User experience design model
Above provides two diagrams, the first being an overview of the interactive design processes and the second being a refined version of the prior into a user experience design model.
User Persona: Fictional users representative of our real users who we reference throughout our creative process to inform and validate our design and user experience. They represent the goals and behaviour of a hypothesised group of users, synthesised from data collected from users, including behaviour patterns, goals, skills, attitudes, and the environment or context with a few fictional details to make them realistic.
Continue reading “Week 5 – Personas”